Composable Commerce
The future of digital commerce
The online market is changing rapidly, driven by major players like Amazon and Zalando. To stay competitive, companies must be flexible and agile. Composable Commerce offers the perfect solution for this.
What is Composable Commerce?
Composable Commerce is literally translated as “composed commerce.” In other words, it is an approach where companies no longer purchase a ready-made digital commerce platform but instead assemble their own, based on the components that best fit their business—and, most importantly, their customers.
By using components from different providers, companies can build their digital platform modularly, leveraging the best tools and technologies available for each specific function.
And this is exactly the difference from traditional digital commerce platforms. These software packages are often all-in-one solutions that are difficult to customize to specific business needs.
Why choose Composable Commerce?
As described above, the online market is changing rapidly under pressure from several major players. For this reason, it is crucial for companies to be flexible and agile so they can adapt to these changes in the best possible way. A composable approach helps achieve this.
Future-proof technology
The technical basis is modern MACH technology, which makes the platform flexible and future-proof. Innovations are easy to implement.Modular and flexible
The modular design allows you to select, modify or replace only the components you need, which provides strategic agility.Short Time-to-market
The modular design accelerates time-to-market. Components are developed and released separately, which simplifies the testing process, among other things.
For which companies is a Composable Commerce approach suitable?
To start with Composable Commerce, a certain level of digital maturity is required. A digital mindset is key, especially at the executive level. This includes the willingness to change existing systems and processes and the practical support to implement these changes.
Additionally, having staff with strong knowledge of modern IT and current systems is essential. Realistically, a composable approach is feasible for companies that are at least in the mid-sized SME category.
Where to start with Composable Commerce?
The step from a traditional digital commerce platform to one based on Composable Commerce seems like a big one, but in practice this does not have to be the case.
Think Big, Start Small
More and more companies are opting for a gradual migration to Composable Commerce, where the existing digital commerce platform is retained but "composable" elements are added step by step. The first step is often a modern, fast headless frontend, a modern headless Content Management System (CMS), and an advanced search & merchandising solution that replace the functionality of the existing platform. Throughout the migration process, more functional areas of the old platform are gradually replaced by modern components.Take steps quickly
The transition to a digital commerce platform based on Composable Commerce can also be done relatively quickly by using an Accelerator for Composable Commerce. An accelerator speeds up the implementation by providing pre-configured components, best practices and integrations, allowing companies to go live faster with less risk and lower costs. Delivery of the first phase in 3-6 months is very well possible.Why Kega as a partner for a Composable Commerce approach?
At Kega, we have nearly 20 years of proven experience in building successful digital commerce solutions. Over the past five years, we have gained extensive experience in implementing Composable Commerce strategies and have successfully completed projects for various clients.
Some recent cases include Essentiel Antwerp, Floral Trade Group, ESTG, and Bike Totaal!
Guidance
Our support doesn't stop at the technical realization of a platform. Efficient integration of all existing and new systems is, for example, crucial for the optimal performance of the platform. Our integration specialists have extensive experience in this area and can assist in creating an architecture plan.
Choosing the right components for the platform can also be complex. Over the past few years, we at Kega have built a partner network with relevant parties for our clients. We are happy to assist in making the right choices for the best suppliers.
Alle ins & outs over Composable Commerce
Download onze whitepaper om meer te weten te komen over Composable Commerce.
Contact Us
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